It’s hard to believe that in August 2004, LinkedIn had a measly total of 1 million professionals. The company, founded by Reid Hoffman in 2002, is now closing in on 600 million users and close to 20 million company pages.
LinkedIn is no longer just a page for finding and posting jobs, it’s a platform for making meaningful connections and the perfect platform for B2B marketers. If you’re not using LinkedIn as part of your digital marketing strategy – here’s why you should be:
If the above statistics weren’t enough, here’s a few more:
Business Solutions is the suite of premium products that LinkedIn offers its users. These are broken down as follows:
Contact me today to find out more about me and how I can help you create and manage LinkedIn campaigns to help your business generate more leads.